⭐This section was last reviewed on 1/9/2026. The budgeting estimates are subject to change but will give you good ballpark figures. I've included links to the sources so you can click to see the most updated articles and estimates.

When you self-publish, you often need to pick up some new skills or hire people who can do these things for you. An important part of this is assessing what your strengths and weaknesses are, and then determining a budget for these areas.

The most accurate budget can be made by reaching out to each service provider you intend to work with and gathering quotes. This can be a lengthy process. If you want a quick estimate or ballpark, look at each category below. It is estimated that the average cost to self-publish a book ranges from $2,940 to $5,660 (source: Reedsy). The actual cost will depend on many factors!

Key areas, but certainly not all, are listed below. As you go through, think about whether you have this skill or will need to hire someone to do this for you. Then, build a rough budget based on this information.

EDITING 

(Everyone will need this. Even editors need editors!)

Estimates available here: Reedsy.

There are various types of editing you may need, which we’ll discuss in more detail in the editing section of the Hub. The cost for edits will depend on the genre of your book, the word count, the type of editing needed, and the experience of your editor. Keep in mind, you’ll often need more than one type of editing. You may have an editor perform a developmental edit at the beginning and then proofread it at the end before it goes to print. Typically, developmental edits are the most expensive and proofreading is the least expensive.

Another great place to get estimates is this chart from the Editorial Freelancers Association.

COVER DESIGN

Reedsy estimates between $600-$900; Kindlepreneur.com (2025) provides an estimate of $299-$2,000, which shows just how wide the range can be.

Your cover is arguably the most important part to the sale of your book, and it is non-negotiable to have a professional design. Don’t skip this part.

TYPSETTING / INTERIOR DESIGN / FORMATTING

Estimates available from Reedsy.

For highly visual books with complex interior design, estimate between $500 - $2,500 (source: brookevitale.com).

Just as your book cover is important, so is the inside layout of your printed book. It is important to point out that not all book interiors are equal, and not all typesetters will specialize in the formatting you need. While some books are mainly text, others contain images and graphics which require more complex layouts. Children’s books, cookbooks, photo books, textbooks, and other books with many images will need a designer who has experience with this type of complex interior design. 

EBOOK FORMATTING

Ebook formatting is typically cheaper than print formatting. Sometimes your print formatter can add this on as a package deal (like Benita Thompson does at Kairos Book Design). Some authors also format ebooks themselves using free or low-cost software.

Sometimes your book formatter will be able to layout both your print and ebook, but other times you may need to hire someone who specializes in ebook formatting. This is especially helpful for books with many images and complex designs that need to be formatted appropriately for eReader devices.

ILLUSTRATIONS

Estimate between $2,000-$10,000 (source: Reedsy.

If your book requires illustrations, do you have the skills to do this? The range provided above depends on how many and how complex your illustrations are. If you want full-page, detailed illustrations, you will pay more than if you want just a few simple images. It will also greatly vary based on the illustrator's experience.

We have a directory of illustrators, many of whom are offering discounts.

PRINTING

One way to print your book is “print on demand.” This means you only pay as a book is purchased. You have no upfront printing fees or inventory to hold. This works well for paperback, simple, text-heavy, black and white interiors. It is more challenging for children's books, high-end color printing, and specialty bindings. Even if you decide to go this route, you will likely still want to purchase some author copies to sell on your own. Amazon KDP is a common print on demand option and you can use their Printing Cost Calculator to get estimates.

For higher quality printing, I often recommend working with your own printer to purchase small runs of books up front. There is a list of printers in the directory to help you get started.

TECHNOLOGY

Are you good at using new technology? Examples include setting up an online shop, posting to social media, building a simple website, taking and editing photos, and setting up an email newsletter. If these things will be roadblocks for you, you might consider hiring a specialist for the specific task or a virtual assistant (VA) who can help you with these tasks. This could range from minimum wage to $40+ depending on the task, skill level, and experience of the person.

OTHER CONSIDERATIONS

• ISBNs: $125+
• Copyright Registration: $45+
• Business license (fees vary by state)
• Business liability insurance: ~$400 (greatly varies!)
• Book indexing for nonfiction: (Find estimates here: kindlepreneur.com)
• Website fees: ~$350/year
• Photography: Rates greatly vary
• Marketing: Depends on your marketing plan
• Packaging and shipping materials: e.g., $50 / box of 100 poly mailers
• Home printer and ink: ~$250
• Audiobooks: This could be an upfront fee, royalty share, or combination.